Curt and Jordan Cloninger have created a logo that will hijack the proper noun "Xanadu" in Google Images; so that a Google Images search for "Xanadu" returns a tiled collage of Xanadu Hijack logos. At the Xanadu Hijack website, various versions of the Xanadu logo are available for participants to download, manipulate, watermark, tag, and upload. Or, they can simply use the social media buttons to tag and repost the logos. Curt has also provided several pre-watermarked, Xanadu-related images – Olivia Newton John, Kubla Khan, Citizen Kane, Ted Nelson, the New Jersey Mall – which can be reposted and tagged as well. If you want to hijack Cloninger's hijack by associating the logo with cats or unicorns that would be wonderful. Participants who demonstrate a lot of network influence or just have clever ideas will be paid, until the money runs out.

with funds from the National Endowment for the Arts